AI Insights · Timothy · July 2022
Top 5 Fashion Games on Android in Israel - Q2 2022
Explore the performance of the top 5 fashion games on the Android platform in Israel during Q2 2022, including download trends and active user metrics.
The top 5 fashion games on the Android platform in Israel showed varied performance metrics over Q2 2022. Here’s a closer look at how each app fared:
Hair Dye Released by CrazyLabs LTD, Hair Dye experienced a fluctuating trend in weekly downloads. Starting at 6.4K downloads in late March, it peaked at 9.3K in early April, before gradually declining to around 2K by the end of June. Active users followed a similar pattern, beginning at 21K and peaking at 28.7K in mid-April, before decreasing to 9.5K by the end of the quarter.
Lash Salon Also from CrazyLabs LTD, Lash Salon saw a significant increase in weekly downloads, starting with 216 in mid-April and rising to over 9.6K by the end of May, before settling at around 5K by the end of June. Active users showed a consistent upward trend, from 210 in early April to over 35K by the end of June.
Hair Challenge Published by Rollic Games, Hair Challenge maintained a steady download rate, starting at 4.7K in late March and peaking at 7.1K in mid-April. Downloads then tapered off to around 2.5K by the end of June. Active users started at 33K and peaked at 40K in mid-April, before stabilizing around 27K by the end of the quarter. Weekly revenue remained minimal, consistently around $3.
Fashion Battle - Dress up game This game from Apps Mobile Games had stable weekly downloads, starting at 3.3K in late March and peaking at 4.8K in early May. By the end of June, downloads were around 3.7K. Active users showed a similar trend, starting at 9.6K and peaking at 11.4K in early May, before stabilizing around 10K by the end of June.
Dream Wedding! Released by MagicLab, Dream Wedding! saw a dramatic increase in weekly downloads, starting with just 267 in late April and peaking at 19.4K by mid-June, before ending the quarter at around 12K. Active users mirrored this trend, starting at 260 and peaking at 26K in mid-June, before stabilizing at around 21K by the end of June.
For more insights and detailed data, visit Sensor Tower.